Alex Mirhadi delivers advanced analytics and insights to enhance and refine Avalere’s sales and marketing efforts.

With over 15 years in digital analytics, he focuses on consumer insights and behavioral analysis across Avalere’s life sciences, provider, and plan audiences.

Prior to joining Avalere, Alex was director of Digital Analytics at Navigation Arts|EPAM, where he conducted extensive analytics audits, designed and implemented tracking schemas, and worked with clients to develop predictive models and forecasting. Prior to that, Alex was the director of Digital Analytics at Vetstreet|VCA Antech, where he was responsible for providing full life-cycle analytics for various online B2B and B2C properties.

Alex earned an MS in predictive analytics from Northwestern University and a BS in decision science and management information systems from George Mason University.