Melyssa Nocar leads end-to-end communications and strategic customer engagement priorities to help clients communicate their value to customers as a complement to commercialization for product launch excellence, thought leadership, and field-team training.
Prior to joining Avalere, Melyssa was an account supervisor, managed markets, for Icon, PLC, where she partnered with life science clients across multiple business units and therapeutic categories to develop communications plans and content to educate and inform target audiences. As account supervisor for Cline Davis & Mann, she served as agency of record key contact for life science brand marketing teams, managing the development of promotional and educational campaigns and programs for pipeline and in-line products. She was a senior account executive for GSW Advertising, supporting similar life science brand marketing teams in communications efforts.
Melyssa has a BS in communications studies, public relations, from Liberty University.”