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Privacy Policy

This Website (the “Site”) is owned and operated by Avalere Health (“we,” “us,” “our”). By using the Site you agree to the collection and use of your information by us in accordance with this Privacy Policy. If you do not agree with this Privacy Policy, then please do not use the Site.

Information We Collect

In general, you can visit and browse most of the Site without revealing personally identifiable information about yourself, such as your name, postal address, telephone number, e-mail address or other information that can be used to identify you. However, when you communicate with us or visit certain more substantive areas of our Site, you may choose to disclose personally identifiable information about yourself, and we will collect personally identifiable information from you in those instances. For example, if you request that our research be sent to you or otherwise communicate with us via the Site, we will collect the information in that communication, and such information (such as your e-mail address and name) may be personally identifiable. In addition, we may require you to provide personally identifiable information in order for you to participate in or utilize certain features of the Site, such as signing up to receive free email alerts about Avalere Health news, research reports, and educational products and conferences.

When you visit the Site, we will collect non-personally identifiable information about you. Non-personally identifiable information may include information regarding your Site browsing and use patterns, browser and computer specifications and variables (for example, media access control (MAC) address, computer type (Windows or Macintosh), screen resolution, operating system version, Internet browser type and version) and/or IP address. For example, our servers may maintain an activity log that tracks visitors to the Site, including data such as the visitor’s IP address, registered domain or home server, time of access, date of access, page(s) visited, number of clicks, software crash reports, search terms, search results and referring websites’ addresses. We and our service providers may collect such non-personally identifiable information from you by using “cookies,” which are small text files that are stored on your computer and record your preferences, authentication information and other information when you visit certain pages, or other technologies. In addition, we may on occasion set a “session cookie” to help us administer the Site. A session cookie expires when you close your browser, and does not retain any information about you after it expires. In addition, we may use “pixel tags,” “web beacons” and “clear GIFs” or similar means in connection with Site pages and HTML-formatted e-mail messages to track the actions of Site users and e-mail recipients and to compile aggregate statistics about Site usage. “Pixel tags,” “web beacons” and “clear GIFs” are invisible graphics embedded in website pages and HTML-formatted e-mail messages that collect information about the activities of Site users and/or message recipients. Data we maintain is stored and processed in the United States.

Additionally, we may aggregate personally identifiable information so that the aggregated information does not personally identify you or any other user of the Site, such as by using personally identifiable information to calculate the percentage of our users who have a particular telephone area code. We consider aggregated information to be non-personally identifiable information.

Children Under Thirteen

This Site is not intended for use by children. We do not solicit or knowingly collect personally identifiable information from children under the age of 13. If you are under the age of 13, you must ask your parent or guardian for permission to use this website.

Google Analytics

We use a tool called “Google Analytics” to collect information about use of this Site. Google Analytics collects information such as how often users visit this Site, what pages they visit when they do so, and what other sites they used prior to coming to this Site. We use the information we get from Google Analytics only to improve this Site. Google Analytics collects only the IP address assigned to you on the date you visit this Site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this Site, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to this Site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to this Site by disabling cookies on your browser. Site users who do not want their data collected with Google Analytics can install the Google Analytics opt-out browser add-on here.

How We Use and Disclose Information Collected on the Site

We will use your personally identifiable information for customer service and to customize your experience on the Site. We will also use your personally identifiable information to respond to your questions, inquiries, comments and instructions, to fulfill your requests, to provide services to you, to process transactions and to send related communications, as well as for other internal business purposes, such as data analysis, audits, developing new products, enhancing the Site, improving our services, identifying usage trends and determining the effectiveness of our promotional campaigns.

In addition, unless you tell us not to, we may use your personally identifiable information to contact you with information we think might interest you.  Please see below for information about how you can opt out of receiving communications from us.

We do not disclose any personally identifiable information that we collect from the Site to third parties for their marketing purposes without your prior consent.

We may engage third party service providers to help us operate our business and/or the Site or administer activities on our behalf, and may share your personally identifiable information with those companies for those limited purposes.

We may also use and disclose personally identifiable information about you to third parties in connection with legal requirements (such as in response to a subpoena, governmental request or investigation or as otherwise required by law), to enforce our terms and conditions, to investigate suspected fraud, intellectual property infringement or other activity that may be illegal or may expose us to legal liability, and to protect the interests and safety of Avalere Health or other visitors to the Site.

If Avalere Health or any of its assets are sold, or if it is merged with another company, or if it declares bankruptcy, some or all of the information collected from you (both personally identifiable information and non-personally identifiable information) may be transferred to a third party in connection with such event.

Opting Out of Receiving Communications

If you do not want to receive e-mail communications from us, you may indicate that by using the opt-out mechanism provided on the Site at the point where you give us your personally identifiable information. In addition, promotional e-mail messages will also contain a mechanism that can be used to opt-out of receiving future e-mail communications. You may also at any time submit a request not to receive future e-mail communications from us, either by e-mail to or by postal mail to Avalere Health, 1201 New York Avenue NW, Suite 1000, Washington, DC 20005, Attn: Webmaster.

Please note that changes to your preferences may not be effective until 30 days after receipt.

If you opt out of receiving e-mail communications from us but later change your mind, e-mail us at


The Site may contain links to other Web sites. We are not responsible for the information collection practices or the content of the Web sites to which we link. We encourage you to read the privacy statements provided of other websites you choose to access to understand how they collect, use and share your information before you provide personally identifiable information to them.


Protecting your personally identifiable information is important to us. We seek to have security measures in place to protect the security of your personally identifiable information. Unfortunately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure. As a result, while we are committed to protecting your personally identifiable information, we cannot ensure or warrant the security of any information you transmit to us through or in connection with the Site or that is stored by us. You acknowledge and agree that any information you transmit through the Site or upload for storage in connection with the Site is so transmitted or stored at your own risk. We have made information security and data privacy foundational principles of our business operations and recognize the importance of ensuring such for citizens of the European Union. We are further committed to General Data Protection Regulation (GDPR) compliance for our relevant service offerings.

Changes to the Privacy Policy

We reserve the right to change the terms of this Privacy Policy at any time. Because any changes will be posted on this page, we encourage you to check this page regularly. You may determine when this Policy was last revised by referring to the “LAST UPDATED” legend at the bottom of this page. Your continued use of the Site following any changes to this Privacy Policy will constitute your acceptance of such changes.

Disclosures for California Residents

The California Consumer Privacy Act of 2018 (“CCPA”) provides California residents (consumers) with specific rights regarding their Personal Information. This disclosure sets forth our privacy practices as required by the CCPA in those limited circumstances where we collect personal information that is not governed by the Health Insurance Portability and Accountability Act (“HIPAA”). This section describes your CCPA rights and explains how to exercise those rights as follows.

  • The right to request that we disclose what personal information (as that term is defined in the CCPA) we collect, use, disclose, and sell.
  • The right to request the deletion of personal information that we hold about you. Your request to delete your personal information may be denied if it is necessary for us to retain your information under one or more of the exceptions listed in the CCPA.
  • The right to request access to the personal information that we have collected and maintained about you (along with information regarding its use and disclosure) over the past twelve (12) months upon appropriate verification. You may only make such requests twice (2) per every twelve (12) months.
  • The right to opt-out of the sale of your personal information.
  • The right not to be discriminated against for exercising any of your California privacy rights.

Only you, or a person that you authorize to act on your behalf, may make a request related to your personal information. In the case of access and deletion, your request must be verifiable before we can fulfill such request. We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority.

We do not and will not discriminate against you in the event you decide to exercise your rights under the CCPA.  For example, we will not withhold products or services from you, prohibit you from using the website, charge you a higher price or provide you a lower level of service if you make a request related to your personal information.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

If you are a California resident and would like to exercise your rights under CCPA, please contact us via email at with the subject line, “CCPA Policy.”

Contact Us

Please contact us with any questions or comments regarding our Privacy Policy, by sending an e-mail to and/or by postal mail to Avalere Health, 1201 New York Avenue NW, Suite 1000, Washington, DC 20005.

This privacy policy was last updated on February 23, 2021.

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